KaseSync Case Study: Custom Analytics & Rewards Solution

Client Overview

Industry

Hi-Tech

Region

Global

Company Size

60k+ Employees

Featured Solution

Custom Analytics and Loyalty Rewards Integration

Context

The client is a leading global technology company known for designing, manufacturing, and marketing innovative hardware, software, and services. With a broad portfolio spanning personal computing, smart devices, and enterprise solutions, they manage vibrant communities across gaming, education, and SMB segments. To deepen user engagement, they aimed to introduce a loyalty program and establish advanced analytics capabilities. A tailored solution was implemented to seamlessly integrate these new features, enabling data-driven decisions and a more connected community experience.

Business Challenges

The client faced challenges in managing user engagement and loyalty across multiple online communities. These issues stemmed from limitations in their community platform, Bettermode, and the lack of integration with their loyalty program system, CrowdTwist.

Fragmented Community Experience

Managing multiple online communities on Bettermode resulted in a fragmented user experience. The existing setup lacked modern analytics and flexibility, making it difficult to engage users effectively.

Limited Analytics and Reporting

The inability to customize and monitor community member engagement metrics prevented data-driven decisions. The platform’s limited reporting capabilities also made community performance analysis challenging.

Lack of Loyalty Program Integration

Bettermode did not have default integration with CrowdTwist, the customer’s loyalty platform, creating a disconnect between user profiles and loyalty program data. This hindered the ability to offer a unified and personalized experience.

Solutions

Community and Loyalty Program Integration

Integrated CrowdTwist loyalty program data with the community platform to display user rewards directly on profiles, driving engagement and incentivization.

User Activity Tracking with KaseSync

Deployed KaseSync to track user activities across all communities, ensuring visibility into platform engagement and support patterns.

Custom Analytics Dashboard

Built a tailored analytics dashboard within the KaseSync support portal, combining data from all three communities to provide holistic insights.

Advanced Filtering for Reporting

Customized filters were enabled, allowing for more granular reporting and actionable insights.

Business Outcome

1. Centralized Community Oversight

By consolidating community analytics across Gaming, Education, and SMB segments, the client achieved better operational alignment and consistent experience delivery across all communities.

2. Deeper Insights into User Behavior

With full visibility into user behavior and engagement across communities, the client was able to better understand community dynamics and proactively address user needs.

3. Smarter, Faster Decision-Making

The unified and filterable analytics dashboard enabled leadership to make timely, data-backed decisions to refine and optimize community strategies.

4. Boosted Member Satisfaction

Displaying loyalty rewards directly on user profiles created a sense of recognition and value, contributing to higher community satisfaction and retention.

5. Stronger Community Engagement

Integrating loyalty rewards into the user experience led to increased participation and deeper involvement from community members.

Highlights

Enhanced User Engagement

Improved Data Visibility

Unified Analytics

Streamlined Community Management

Conclusion

By leveraging KaseSync to integrate CrowdTwist with Bettermode, the client successfully unified their fragmented community ecosystem. This integration streamlined community management, embedded loyalty rewards directly into user profiles, and enabled real-time analytics, leading to improved decision-making and a significant boost in user satisfaction and engagement.